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An investigation of the impact of store advertising on customer purchasing decisions: A case study of Sainsbury’s

CWA 500 Words

Table of Contents

1       Introduction

2       Rationale for the Study

2.1       What is the Research issue?

2.2       Why is it an Issue?

2.3       Why is it an Issue Now?

2.4       What could this research Shed Light on?

3       Reference