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An analysis of the effectiveness of the existing marketing mix in influencing the consumer’s purchasing decision making; a case study of Zara, UK

CWA 500 Words

Table of Contents

1       Introduction

2       Rationale for the Study

2.1       What is the Research issue?

2.2       Why is it an Issue?

2.3       Why is it an Issue Now?

2.4       What could this research Shed Light on?

3       Reference